The Everyday Cyclist
This project celebrates the everyday cyclist and aims to disrupt the notion that cycling is for only elite athletes or a certain demographic who wear lycra.
That you need all the gear and a vague sense of an idea to be able to cycle.
Instead, the concept behind this work is to help remove some of the barriers that stop people from cycling.
To show that no matter who you are, there is a cycle and a way of riding out there for you.
Everyone can take up space in the cycle lanes.
